Digital Marketing Wowz

First, let us understand what is meant by Cross Domain URL selection - When a search engine finds matching/identical content pieces on different URLs/websites, it runs an algorithm to select a primary URL among all other URLs and removes them from search results. What does this mean? Google lays emphasis on its algorithm to identify the original and highest quality link for the content, and to devalue the other URLs having the same content, further removing them from the search results. The idea behind this is to cut down on duplicate search results, to reduce a lot of copy cat, scrapers, and other unethical content websites. Through this user will be benefited by getting better and diversified search results, not just 10 different URLs saying the same thing. What did Google say about it? There are numerous possible causes of the cross-domain URL selection which may include: Duplicate content, 301 redirects, Configuration mistakes Incorrect canonicalization Misconfigure

Let me ask you a few questions about your website. Do you know what is happening on your Website? Do you know your website statistics? Are there any areas which the bots cannot go through? Do search engine (specifically Google) look the website the way you want them? If you do not have the answer to these questions then its time to learn and take advantage of Google Webmaster Tools. Google Webmaster Tools aims to give information about Overview, Diagnostics , Statistics , Links , Sitemaps , and Tools . It helps to understand the performance of any website. Top queries: Find the top queries that drive traffic to the website and where the website is included in the top search results. This will let you learn how users are finding your website and what are the possible search queries? It also shows impressions and CTR (Click Through Ratio) of your top search queries. Indexing information: Find out how the website is indexed and which of the web pages are included in t

Add Images to XML Sitemap Sitemaps are an invaluable resource for search engines and so as the images placed on the website. Now through Sitemaps, you can provide Google the information about important images present on your website by using a simple code. Adding images to your Sitemaps is quite simple. You can follow the instructions in the Webmaster Tools Help Center or refer to the image below: A sample of XML Sitemap Image Tags in XML-Sitemap Google index billions of images and see hundreds of millions of image-related queries every day. Its high time you can take advantage of this traffic very easily, all that you have to do is update your Sitemap file with information about the images from your site now. Image Courtesy : Google Support