Digital Marketing Wowz

Let us have a look at a few other SEO on-page factors to consider - 1. HTML Sitemap 2. Anchor Text 3. Clean URL 4. HTML Validations 5. Robots.txt Creation 6. Canonicalization Img 1 - Example of HTML Sitemap HTML Sitemaps - The HTML sitemap page is a directory page which lists all the pages on a website in an organized fashion - HTML Sitemaps are useful for search engines as well as for human visitors - This sitemap provides excellent internal link structure and anchor text - Adding the link to HTML sitemap on the homepage or in the footer ensures that search engines have the ability to crawl every page on the website Anchor Text Anchor text is the visible text in a hyperlink. These links can be found in the navigation or in the body text. - Anchor text is weighted highly in search engine algorithms because the linked text is usually relevant to the landing page - Anchor text should contain two or three words - Text in anchor text should contain relevant keywords