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SEO - 3 Important Steps to Improve Crawlability

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Let us have a look at the 3 important steps that can help improve the crawlability of any website. 1. Make a robots.txt file A robots.txt file will prevent the Robot from crawling - - web pages with sensitive material - web pages that you don't want to be found through any search engine, - web pages that are not important or can have a  negative effect on rankings. It helps to keep the bot away from anything that's not good for Search Engine Rankings of the website. Yep, just tell him not to go here or there — and its all done. Robots.txt file can be created through Google's webmaster tool. An example of the robots.txt file 2. Make different paths to reach a page Strong interlinking of the web pages is required, which enhance the way bots can find any web page. Strong interconnection of web pages helps increase the crawl frequency. 3. Fix broken links A broken link is the one having some elements incorrect or missing from the link's HTML cod

SEO - Crawlability

In this article let us try to understand , what is crawlability and why it is important for any website. Define Crawlability? Crawlability refers to the ability of the search engine bots to crawl and index pages navigating through each and every web page, without encountering unexpected dead-ends or chained redirects. Crawlability plays a major role in achieving higher search engine rankings. Inefficiency in website development leads to the barriers that prevent web pages from being indexed by search engines. Therefore, it is advised to avoid using JavaScript or Flash to improve crawl stats of any website. Diagnose Crawlability Search Engines do not favor links contained within Frames, JavaScript or Flash and may not follow them. Predominantly, the links that do not appear in the cached text, have some issues in regards to the crawl guidelines. It is recommended to reformat links or create new links to improve crawlability of any website. For Example - If there are a