Social Media - 10 Mistakes People Make On Twitter
Let us look at the most common mistakes people generally make while creating and using a Twitter account.
- People create multiple accounts which often diverts their followers instead just create one 'Twitter Handle' (id) for your account and manage it thoroughly
- Customize the biography, which people often ignore & be specific in branding your products or services
- Don't follow a number of people instead follow people in your space tweeting useful information
- Don't talk too much about yourself, instead talk to the consumers & value them, talk about your products & services
- People simply ignore the 'hashtag' (#) but actually, hashtag gives you visibility. Therefore, make complete use of 'hashtag' and if possible always use one or the other relevant 'hashtag' while tweeting.
- Don't tweet too much otherwise your tweets will get lost in space and will not get importance. It's better to stick to a maximum of 5 tweets per day
- Another thing which is ignored by most brands is to check what people speak about them & their products & services. Keep a regular check on what is going around you & your industry
- Do not ignore or react loud over negative comments instead be humble & polite because you will be judged on the basis of how you handle negativity
- People never think to set a benchmark to achieve their goals & to measure their performance, instead one should monitor their accounts on a regular basis
- Last but not least, always involve your brand ambassadors, employees, people working for you to participate in your social networking activities which people often forget to do
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